47% of New Buyers Surprised by How Affordable Homes Are Today

47% of New Buyers Surprised by How Affordable Homes Are Today | Simplifying The MarketHeadlines matter. Right now, it’s hard to read about real estate without seeing a headline that suggests homes have become unaffordable for most Americans. In reality, there’s hard evidence that shows how owning a home is more affordable than renting in most parts of the country, as record-low interest rates are keeping monthly mortgage payments […]

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The Luxury Market Is Attracting Buyers in 2021

The Luxury Market Is Attracting Buyers in 2021 | Simplifying The MarketAs more people continue to identify their changing needs this year, some are turning to the upscale housing sector for more space or finer features. In their most recent Luxury Market Report, the Institute for Luxury Home Marketing (ILHM) shares: “In a snapshot of 2020, despite the devasting effects of the coronavirus pandemic, the luxury […]

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3 Reasons We’re Definitely Not in a Housing Bubble

3 Reasons We’re Definitely Not in a Housing Bubble | Simplifying The MarketHome values appreciated by about ten percent in 2020, and they’re forecast to appreciate by about five percent this year. This has some voicing concern that we may be in another housing bubble like the one we experienced a little over a decade ago. Here are three reasons why this market is totally different. 1. […]

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6 Foundational Benefits of Homeownership Today

6 Foundational Benefits of Homeownership Today | Simplifying The MarketOver the past year, our homes have become an integral part of our lives more than ever. They’re much more than the houses we live in. They’re our workplaces, virtual schools, and safe havens that provide shelter, stability, and protection through the evolving health crisis. Today, 65.8% of Americans are fortunate enough to call their […]

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Thinking about Building a New Home? Your Agent Is Critical. [INFOGRAPHIC]

Some Highlights

A real estate professional is an expert who can advocate on your behalf throughout the process when building a home.
Agents help you understand key steps, like choosing upgrades and managing negotiations, while staying within your bu…

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Why Owning a Home Is a Powerful Financial Decision

Why Owning a Home Is a Powerful Financial Decision | Simplifying The MarketIn today’s housing market, there are clear financial benefits to owning a home: increasing equity, the chance to build your net worth, and appreciating home values, just to name a few. If you’re a renter, it’s never too early to think about how homeownership can propel you toward a stronger future. Here’s a dive into […]

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Do I Really Need a 20% Down Payment to Buy a Home?

Do I Really Need a 20% Down Payment to Buy a Home? | Simplifying The MarketIs the idea of saving for a down payment holding you back from buying a home right now? You may be eager to take advantage of today’s low mortgage rates, but the thought of needing a large down payment might make you want to pump the brakes. Today, there’s still a common myth that you […]

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Want to Build Wealth? Buy a Home This Year.

Want to Build Wealth? Buy a Home This Year. | Simplifying The MarketEvery year, households across the country make the decision to rent for another year or take the leap into homeownership. They look at their earnings and savings and then decide what makes the most financial sense. That equation will most likely take into consideration monthly housing costs, tax advantages, and other incremental expenses. Using these […]

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Turn to an Expert for the Best Advice, Not Perfect Advice

Turn to an Expert for the Best Advice, Not Perfect Advice | Simplifying The MarketAs we approach the anniversary of the hardships we’ve faced through this pandemic and the subsequent recession, it’s normal to reflect on everything that’s changed and wonder what’s ahead for 2021. While there are signs of economic recovery as vaccines are being issued, we still have a long way to go. It’s at times like […]

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Is Right Now the Right Time to Sell? [INFOGRAPHIC]

Some Highlights

If you’re on the fence about selling your house, now is a great time to take advantage of sky-high demand, low supply, and fierce buyer competition.
With buyer demand rising and historically low inventory for sale, if you’re in a pos…

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